Casablanca is Morocco's shopping capital, and the smart end of it is spread across a few districts rather than one street: Maarif and Racine for boutiques and designer labels, Gauthier and the Boulevard d'Anfa for a slower browse, the Twin Center, and the big malls on the Corniche, Morocco Mall and Anfa Place. It is also the place to have a caftan made by a Moroccan couturier. Here is where to go and how to plan a shopping day. We take no commission from any shop named here.
Where to shop in Casablanca
Maarif and Racine: the Golden Triangle
District. Maarif, just south of Boulevard Zerktouni, is the city's main shopping district, and with neighbouring Racine it forms what Visit Casablanca calls the Golden Triangle of chic boutiques, concept stores and designer brands. Rue Mohammed El Beqal is one of its busiest shopping streets. International labels sit beside Moroccan fashion boutiques and caftan workshops, with plenty of cafés for a break.
Gauthier and the Boulevard d'Anfa
District. Between downtown and Maarif, Gauthier is a leafy quarter of Art Deco and modernist apartment blocks, cafés, restaurants and smaller boutiques, and the Boulevard d'Anfa runs through it towards the city's western districts. It is better for a stroll, a coffee and window shopping than for a fixed list of stores, and it combines well with lunch in the area.
The Twin Center
Mall. The two 115 m towers at the junction of Boulevard Zerktouni and Boulevard Al Massira Al Khadra are Maarif's landmark, with offices, the Kenzi Tower Hotel and a shopping centre in the base (Wikipedia). In April 2025 Le Desk reported that the shopping gallery was being transformed, with IKEA, Decathlon and McDonald's among the new tenants, so expect some work in progress.
Morocco Mall's luxury wing
Mall. At the western end of the Corniche, Morocco Mall is one of Africa's largest shopping centres. Its luxury section, Miraj, groups boutiques such as Givenchy, Bottega Veneta and Dior (Iberia Club, March 2025), alongside high-street brands, perfumers and an indoor souk. Our Morocco Mall guide covers the aquarium, the fountain and how to get there.
Anfa Place
Mall. A smaller, more relaxed seafront mall on the Corniche in Ain Diab, opened in 2013 as part of the Anfa Place Living Resort, the same complex as the Four Seasons hotel. It mixes Moroccan and international fashion with restaurants looking over the sea, and is easier to get round than Morocco Mall.
Marina Shopping
Mall. In the new Casablanca Marina district by the port, Marina Shopping has fashion boutiques, cafés and international brands along the quays (Visit Casablanca). It is a short drive from the Hassan II Mosque, so it fits after a morning visit.
Caftans and Moroccan couture
Couture. Casablanca is where many of Morocco's couturiers work, and Maarif has workshops for high-quality caftans and djellabas. Iberia Club (March 2025) names Finezine, a haute-couture caftan house that takes commissions, and Bouchra Filali Lahlou, known for caftans set with crystals, with two showrooms in the city. A made-to-measure caftan needs several fittings, so start on your first day, not your last.
Fabrics, perfume and jewellery
Specialists. For luxury fabrics from silk to fine cotton, with tailoring, Iberia Club points to Ayat Tissus in the Bourgogne district. On Boulevard Al Massira Al Khadra, Parfums Madini lets you blend your own scent from more than 100 fragrances and essences. The same article lists the jewellers Shahnaz and Mounier & Bouvard.
Crafts: the Habous and the central market
Crafts. For crafts, ceramics, leather and antiques, go to the Quartier Habous, the 1930s 'new medina', where you can also buy caftans and djellabas at a wide range of prices. The Marché Central on Boulevard Mohammed V is the place for spices and saffron. Our Habous guide covers the souks and the pastry shops.
Fixed prices and haggling
Practical. In the malls, boutiques and couture houses prices are fixed and cards are widely taken. Haggling belongs in the souks of the Habous and the old medina, where cash in dirhams is easier. Keep receipts for anything valuable you plan to take home.
A shopping day with a driver
Planning. The districts are far apart: Maarif to Morocco Mall is a drive, not a walk. With a private car and driver you can do the boutiques in the morning, lunch in Gauthier, the Corniche malls in the afternoon and leave your bags in the car between stops. A guide can also help with couture appointments and fittings in French or Arabic.
Want a private shopping day?
We send a private car and driver, and a guide if you want one, to take you between the boutiques, the Corniche malls and the Habous, with your bags kept in the car. Tell us your date, hotel and what you are looking for, and you get a fixed price in writing within 24 hours.